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CEO’s Report – Tourists Spending in Western Australia

Tourists all around the world are looking for ways to spend their travel dollars. Western Australia needs to be doing more to make sure it’s spent here in our pubs, bars and hotels. When the Western Australian Government has little control over its revenue streams from iron ore royalties, the economic tipping point for our food and beverage, hotel and tourism sector has appeared on the horizon.

Perth is undergoing its largest ever hotel room expansion and will reach an additional 1,900 rooms by 2020. Without adequate destination marketing there could be excess capacity, fewer jobs, weak market and investor sentiment as well as missed opportunities for hospitality.

We must leverage Western Australia’s world-class food and beverage offering and use it to drive demand from tourists across all outlets, pubs, restaurants, bars and fine dining.

Continue reading CEO’s Report – Tourists Spending in Western Australia

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